Rodrigo Cavazos is the principal designer at Psy/Ops SF. His interest in type began in the mid-eighties with the discovery of a bitmap font editor for the Apple II computer. However it was in 1993, after two key apprenticeships with established letter artists, that he was able to seriously begin exploring type design. Under Psy/Ops, which he launched in 1995, Cavazos has designed and produced dozens of type systems for corporations, creative agencies, other type foundries, and the US Government itself.

Eidetic